What Does S$35 of Twitter Advertising Get You?
My app - The FFI List - is targeted at a niche market. How niche, you ask? If you were to use the $27M electron microscope at Lawrence Berkeley National Labs, which is capable of making images half the width of a hydrogen atom, you still wouldn’t be able to find this market.
That said, with a small budget of S$35 I decided to use Twitter’s Promoted Tweet feature with this tweet:
Promoted Impressions is obviously a good metric, App Clicks on the other hand, is disappointing.